LOCATION PLANNING

Now that we have the main outline of our music video and several locations in mind we now have an understanding of the locations that we need to travel to create the right look in our music video.

For the performance shots we will go to the following...

• Weston-super-mare beach at night film on the sand as well as several establishing shots of the landscape. As well as this we will film several shots of the road whilst in the car driving along. This can be used to bridge together parts of our music video.
• Keynsham park. In Keynsham park there is a large band stand which has a white wall and is raised we feel it will be a very effective location and realistic setting for our music video.
• Bath park during the day under an abandoned bridge which is covered in graffiti. This goes with idea that we should use an urban area like in 'The Way You Make Me Feel'.

For the narrative shots we will be going to the following...

• Bathroom at Fran's house for the first part of the video. It's spacious and will be easier to direct.
• Outside Fran's house. On a main easy access to drive off and easy access to walking to the car.
• Vue underground car park. As it's underground we will be able to film during the day yet still make it appear like it could be at night. Very spacious and empty during the day.

ROLES & RESPONSIBILITIES

As there is only two of us in the group, it's hard to split the roles and responsibilities as most decisions and tasks are done together. Despite this in terms of filming we have decided that I will be the guy performing the song as Fran directs and films and during the scenes filmed with the female lead the girl I will film her sections and will direct. In terms of other parts of production Fran will keep a diary of filming whilst I begin editing and then I will edit pictures and shoot for the ancillary tasks whilst Fran edits.

MUSIC VIDEO PERFORMANCE PITCH

The first performance set up will feature the guy dressed in a black denim shirt, black jeans and boots and black leather gloves. He's on a large stage outside, with a white background behind him as he dances. There will be close up shots, mid shots and long shots of this performance.

The second performance set up will feature the guy dressed in the same clothing as before but with a leather jacket as well. Completely similar to what he's wearing towards the end of the video in the narrative. He will be stood in the sand on the beach at night, lit only by a strong flood light in front of him. We will see the sand blow in the wind but everything behind him from his waist up will be in pitch black. This gives contrast against the first performance shot. We will film a mid shot and long shot as well as a side shot.

The final performance set up will be under a bridge in a urban looking area, graffiti on walls and eroded concrete under him. In this set up he'll be dressed in a striped jumper and jeans to contrast against the black he's wearing in every other scene. These scenes will sort of be where most of his anger and pain comes out, through his dancing and his facial expression. In this set up we will film a mid shot, a low angle mid shot as well as long shot of him dancing.

MUSIC VIDEO NARRATIVE PITCH

The video opens with a guy standing in front of a mirror in a bathroom. He's wearing a grey vest and is visibly upset he turns on the tap and washes his face, he dries himself before throwing the towel down. As he clutches the sink he turns around to see a girl behind him in his reflection, it's clear to see that he recognizes her but as he turns around she disappears. We then cut to the same girl pulling up in an underground car park, she gets out the car looks around and stands with her back up against the car, waiting. We cut back to the guy who leaves the house he was in walking down the steps before entering his car. He's now wearing a checked shirt, jeans and boots. He throws a jacket onto the back seat in an angry manor. The video then cuts back to the girl in the car park, we see writing a text which states 'I'M SORRY', she sends the text and we cut back to the guy in the car who receives the text, he reads it, throws his phone out the window before collapsing onto the steering wheel.

We then cut to the girl back in the car park she doesn't look upset she looks quite sure herself as she walks from her car around the car park. She's wearing skimpy jumper and short skirt with heels. She stands in the middle of the car park, the video cuts to eye line match shot of a car in the distance with it's headlights on, she doesn't look surprised or phased by it. The video cuts to the guy, he's in the car in the car park driving towards the girl, we see the car speed towards her from several different angles, she's not phased by this and basically calling his bluff. The car continues to get faster and faster and just as it's about to hit the girl the video cuts.

The video then cuts to a beach at night lit only by distant street lights, on the sand the guy walks up to a rock and collapses down he takes out a picture of him and the girl looking visibly upset he tears the picture before throwing it into the wind. He gets up looks behind him before walking off into the black night sea.

ARTISTIC INSPIRATION

Along with inspiration for our music video we also have found some inspiration for our artwork. When analysing CD covers from our genre we discovered that they were quite plain and simple, to break these codes and conventions we want to be very creative within our CD cover and poster, using elements of photomontage and imaginary set ups. For example like some of the covers you can see below...

As you can see Lily has been digitally manipulated onto a digitally created background. This is something will experiment with on Photoshop when come to producing our CD cover.

MUSIC VIDEO INSPIRATION

After deciding on the theme of our music video and the general tone of what we want our performance and narrative we looked at some more existing music videos to give us some inspiration and ideas about challenging codes and conventions of our genre.

"Russian Roulette"
Rihanna

2009

What I really like about this music video is the way the narrative flows with the performance it doesn't tell a story as such it just has several different scenarios which relate to the song and show emotional development within the character. The whole video is very dark and almost morbid, especially the lighting in the video which gives the video a haunting feel. A scene which I find really striking is the narrative on the last chorus where the car is zooming towards her, I think it's very effective and could work well in our music video with our own interpretation on the scene.

"Fight For This Love"
Cheryl Cole
2009

This is a very good music video example to focus on performance. In this video it is all performance based and even though that's not what ours, in this video you've got a dance routine and several different solo set ups where Cheryl is miming the words. As the performance in this clip is quite strong, we will be looking at the performance techniques that she uses and incorporate them into our video.